Value music and pizza, not records
Lily Allen takes a stand against FAC, the group of artists that is speaking out against the governments plans to cut the internet connection of 'music pirates'.
But all her thoughts come from a desire to protect the industry, not protect music. "you get a huge debt from your record company, which you spend years working your arse off to repay. When you manage to get a contract, all those pretty videos and posters advertising your album have to be paid for and as the artist, you have to pay for them"
The recent music industry has been built around recording technology. The record was the item of perceived value. The first album was sold in 1909. The industry has honed itself to produce records, mostly polished collections of 3.5 minute tracks.
But consider a definition of music: "an artistic form of auditory communication incorporating instrumental or vocal tones in a structured and continuous manner". It's a form of communication. The internet has made communication cheaper and easier. It should be a great thing for music.
We may lose a few record labels. We may lose some recording studios.
But people still desire great music. So there will be commercial value in it somewhere. People just need to think a bit more laterally. I was in a pizzeria last week and someone made a simple point. In that situation, we're willing to pay for pizza and beer. But the cutlery, table, chairs and plates are considered free. Even the music in the background is considered free.
So if there is to be a large music industry, it needs to adjust its model so that recordings are perceived as free or cheap, because as I've previously explained, they're not scarce anymore, but that something else in the music is expensive. Either make recordings much cheaper to produce and easier to buy or hide the cost in something of greater perceived value. I'd recommend trying both.
UPDATE:
A song pushed my way by @shakeandvac
"Re-issue ! Re-package ! Re-package !
Re-evaluate the songs
Double-pack with a photograph
Extra Track (and a tacky badge)"
Re-evaluate the songs
Double-pack with a photograph
Extra Track (and a tacky badge)"



