More piracy/privacy bungling from our government

The UK government has published an amendment to the Digital Britain Report which suggests cutting off the internet connection of "hardcore pirates". The BBC article also suggests "illegal downloaders" will be penalised.

We know that a hardcore minority of people share lots of content. But cutting off their network connection seems drastic. The risk of cutting off the innocent parent because their child has shared some insignificant pop song online cuts at the very heart of the freedom of speech. The next step after this is scanning all emails to check copyright content, akin to opening all our mail.

The issue to solve here is how to support the creative industries. This is the only viable reason for worrying about file-sharing. This discussion is best summed up by the mistake of confusing a "music industry" with a "record industry". The record industry was built off the back of recording technology. Music is recorded and distributed on vinyl, tapes and then CDs. These copies are scarce and therefore valuable. Massive profits ensued.

But now digital code and the internet has made it almost free to distribute copies of music. The recordings are not scarce anymore. So there isn't much value in them.

This is the record industry, not the music industry.

So if the government wants to ensure the value of its music industry, it needs to help it find a valuable product. Music is as relevant as ever. And the artists have talent that is scarce and therefore valuable. We've also developed an amazing distribution system called the internet which means an artist could access an audience of billions at very low cost. Surely there must be a reason to celebrate in there. Cash aside, we can spread brilliant music to everyone at low cost. And an artist can build a relationship with their audience, like Imogen Heap does well. This creates additional value in her live performances, her merchandise, even her records.

The record industry will never be worth what it was. Copies are almost ubiquitous. And let's support artists in finding an audience and creating something scarce and valuable in their work. If art is to be commercialised then do it well, like Rockstar selling tracks within GTA IV.

Let's not restrict the very freedom on which the internet is based in order to persecute a few teenagers sharing files. By all means, keep distribution of copyrighted material as illegal, and persecute those that seek to profit illegally from the copyright of others. But realise that trying to stop file-sharing by restricting the flow of information is a perversion of the internet, detrimental to our future and will not save the creative industries.

The internet means information can be shared more easily than before it. Let's focus on how this can benefit humanity rather than protect antiquated industries.

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Entertainment moves from media-space to shop-front

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Although this isn't news, Rockstar's move, last year, into music downloads is a clear indication of how entertainment can be funded in the future.
http://arstechnica.com/gaming/news/2008/03/rockstar-and-amazon-bring-digital-...
 
We're used to movies, magazines and TV being a housing for advertising. And this status quo has been threatened by digital technology. In an interactive world where users have control, they can skip ads. Rockstar's deal with Amazon allows users to download tracks they hear ingame to be listened to outside it.
 
The entertainment platform has become a shop rather than an ad platform. This could easily be extended into artwork, clothes and even perhaps holidays, at a stretch. The entertainment platform makes the real-life product attractive (as TV ads do now) and provides a way for the user to purchase there and then. It seems to be a better world for the buyer (less intrusive ads, easier purchase) and a better world for seller (more efficient and trackable promotion).
 
As more media becomes comprehensively interactive, this seems like a model to watch. It's not revolutionary but it's smart and simple.

Youngsters at Google hacking the UK Gov

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What a great idea!  If you listen to the naysayers, our government is a mess, the internet is going to kill everything we know now, and the youth will inherit a disaster.

Well Google's helping them learn the skills to fix it with Rewired State in London this weekend. They put it as 'A weekend for teenagers to create hardware and software hacks using government data as well as any other data sets we find that might be useful."

An optimistic standpoint on our changing culture from Matt Webb

I'm on a bus Reading a Pulse Laser post from Matt Webb which would be triumphant if it wasn't so matter of fact. It's just the sort of thing that this blog covers: new dawns, new economies, new behaviours and the arrival of a participatory culture.

I'll be keeping an eye on this conference for sure:

Matt Webb at Web Directions South, October 6-9 in Sydney

I’m super pleased to have been invited to give the opening keynote at Web Directions South in Sydney at the beginning of October.


In 2008, I closed Web Directions North in Vancouver with Movement, on designing flow into the Web, and making applications in which action creates action. It was one of my favourite conferences.


This year I’m presenting Escalante:


The long run to the turn of the millennium got us preoccupied with conclusions. The Internet is finally taken for granted. The iPhone is finally ubiquitous computing come true. Let’s think not of ends, but dawns: it’s not that we’re on the home straight of ubicomp, but the beginning of a century of smart matter. It’s not about fixing the Web, but making a springboard for new economies, new ways of creating, and new cultures.


The 21st century is a participatory culture, not a consumerist one. What does it mean when small teams can be responsible for world-size effects, on the same playing field as major corporations and government? We can look at the Web - breaking down publishing and consuming from day zero - for where we might be heading in a world bigger than we can really see, and we can look at design - playful and rational all at once - to help us figure out what to do when we get there.


You may recognise the themes from Scope which opened reboot11 (catch the video here) in which I spoke about the personal roots of the invention of culture… and also about million mile tomatoes, JFK, and the Moon.


I’ll build on these topics at Web Directions. The leverage small groups have now to invent and participate in culture is wonderful, and the Web is at the very front of that. We’re at the beginning of a complex, remarkable world of exciting possibilities and responsibilities both. I want to look up and take in those wide blue skies.

 

Father Ted and the NHS backlash

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It turns out that the recent crowd-powered defence of the NHS against the US right by tens of thousands of tweeters was started by Graham Linehan, the writer of Father Ted. He nudged @wossy and @stephenfry for a bit of help and then tens of thousands of us make our feelings about the NHS clear. #welovethenhs and the populous that can be heard. We're living in awesome times. The Daily Post has the scoop.